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Convertica Studio
Weight-loss treatment

G-Wellness

A results-driven telehealth experience designed to simplify treatment discovery, build credibility, and help users take the first step toward lasting wellness goals.

G-Wellness storefront designed by Convertica Studio
Sector Weight-loss treatment
Platform Shopify
Year 2022
The brief

Credible without being clinical.

The challenge was presenting medical weight loss treatments, eligibility information, and success stories in a way that felt approachable and trustworthy. Educational content, treatment options, and conversion pathways needed to work together without overwhelming potential patients.

G-Wellness storefront — product presentation designed by Convertica Studio
G-Wellness storefront — content and trust sections designed by Convertica Studio
Mobile

Designed on its own terms.

Seventy percent of the traffic arrives with one column and a thumb. Mobile got its own hierarchy and its own order of argument rather than a compressed desktop layout.

G-Wellness mobile screens
G-Wellness storefront detail
The outcome

Awareness to purchase, without a gap.

The final platform combines credibility, social proof, and conversion-focused design to create a seamless user experience. Strategic content sections, treatment showcases, and patient success stories help visitors make informed decisions while strengthening confidence in the brand.

The result is a scalable healthcare platform that improves treatment visibility, increases patient trust, and supports long-term business growth through optimized user journeys and engagement.

UX design Conversion optimisation Web design
Project FAQ

Questions about this project.

The final platform combines credibility, social proof, and conversion-focused design to create a seamless user experience. Strategic content sections, treatment showcases, and patient success stories help visitors make informed decisions while strengthening confidence in the brand.

UX Design, Conversion Rate Optimization and Web Design.

The result is a scalable healthcare platform that improves treatment visibility, increases patient trust, and supports long-term business growth through optimized user journeys and engagement.

The G-Wellness storefront shipped in 2022.

35 Storefronts shipped Across beauty, wellness, fashion and specialty retail — all Shopify.

Want to know what yours would need?

Send us the store and we'll record a free five-minute teardown. No call, no obligation.