Pam's Designz CRO Audit
A 22 minute teardown of Pam's Designz, a personalised gift and custom print store, covering the homepage, the main collection, the product page and a full redesign concept.
Storefronts we designed and built, across supplements, fragrance, health, wellness and skincare.
All 35 projectsFour engagements, measured before and after. What changed, why it changed, and by how much.
All case studiesDiagnosis, design and development from one studio — so the recommendation and the build never disagree.
All five services97 real Shopify stores torn down page by page, scored, and shown beside the version we would build. Free to watch.
Browse all teardownsSix conversion-first themes, each built for one industry’s buying journey. Zero required apps, $300, one licence.
Compare all sixReal Shopify stores, torn down page by page. Each audit puts the current store next to the version we'd build — homepage, product page, and collection.
A 22 minute teardown of Pam's Designz, a personalised gift and custom print store, covering the homepage, the main collection, the product page and a full redesign concept.
A 13 minute teardown of Vinny's Silent Art, a store selling original paintings and shirts printed from real canvases, and the redesign concept built to give visitors a path to buy.
A 21 minute teardown of jmd3d.com covering the homepage, the collection grid, the product page, and a strategic redesign built around a product finder and a set builder.
A 16 minute CRO teardown of Josephine Crochet, looking at how the homepage, the kits collection and a single kit page hand the buying decision back to the shopper.
A 19 minute CRO teardown of Puebloprints, covering the homepage, the 63 product collection page and the product page, plus a redesign direction built around the artist's story.
A walkthrough of the Stitched Creations homepage, baby collection and a product page, showing how a handmade Wisconsin catalogue could be turned into a guided buying journey.
A ten minute walkthrough of the virtual wall preview built for Campbell Underwater Photography, and what the product page still asks a buyer to imagine before they commit to a large acrylic print.
A 16 minute CRO teardown of Creations by Pamela V, a handmade personalized gift shop, covering the homepage, the hats collection page and a product page, plus a strategic redesign direction.
Ten scored dimensions, each with one recommended action. It tells you where the store is losing money before you read a word of detail.
Every issue paired with its fix, why it matters, where we saw it, and what to expect afterwards. Filter to quick wins if you only want week one.
The full recording, screen by screen, in the order a real customer meets the store. Everything written down started here.
The table follows the filters in the sidebar. Scores are out of fifty — five dimensions, ten points each, as recorded in the video.
| Store | Industry | Watch | Issues | Fixes | Score |
|---|---|---|---|---|---|
| Pam's Designz CRO Audit | Personalised Gifts & Custom Apparel | 22 min | 16 | 22 | 20/50 |
| Vinny's Silent Art CRO Audit | Original Paintings & Wearable Art | 13 min | 14 | 18 | 18/50 |
| JMD 3D CRO Audit | 3D Printed Cruise Ducks & Collectibles | 21 min | 15 | 18 | 19/50 |
| Josephine Crochet CRO Audit | Crochet Kits & Hooks | 16 min | 16 | 17 | 23/50 |
| Puebloprints CRO Audit | Native American Fine Art Prints | 19 min | 16 | 19 | 19/50 |
| Stitched Creations CRO Audit | Handmade Baby & Gift Knitwear | 18 min | 16 | 20 | 22/50 |
| Campbell Underwater Photography CRO Audit | Underwater Fine Art Prints | 10 min | 14 | 16 | 24/50 |
| Creations by Pamela V CRO Audit | Personalized Handmade Gifts | 16 min | 16 | 18 | 20/50 |
| One Hot Laser CRO Audit | Handcrafted Layered Wall Art | 21 min | 12 | 14 | 22/50 |
| Campbell Photogallery CRO Audit | Underwater Fine Art Photography | 11 min | 10 | 11 | 26/50 |
| Orthodox Handmade CRO Audit | Handcrafted Orthodox Icons & Gifts | 13 min | 10 | 13 | 18/50 |
| Dana's Uncommon Glass CRO Audit | Hand-Painted Bags & Wearable Art | 13 min | 11 | 12 | 28/50 |
Where attention leaks and buyers hesitate, section by section.
70% of your traffic — judged on its own terms.
The signals that make first-time buyers convert.
Filtering, merchandising and guidance from browse to buy.
Ranked by impact vs. effort, ready to ship.
Yes. Every teardown published here is free to watch in full, and a personalized audit of your own store costs nothing. Requests are reviewed and delivered within 2–3 business days, with no obligation and no call required.
A personalized video teardown of your store, a homepage and product page review, a mobile UX audit, a trust and credibility check, and a prioritized CRO roadmap ranked by impact versus effort.
Published teardowns run between 16 and 42 minutes, depending on the size of the store. A personalized audit recorded for your own store is a focused 5-minute video.
Shopify stores across apparel and fashion, pets and animals, beauty and personal care, health and wellness, food and drink, home and living, art and handmade, kids and family, outdoors and travel, books and media, tech and gaming, jewelry and accessories, and services and B2B.
Submit your store URL and your biggest concern through the free CRO audit form. It takes about 40 seconds and no call is required — the teardown arrives as a video.
Scores are out of fifty — five dimensions, ten points each, as recorded in the video. The scorecard tells you where the store is losing money before you read a word of detail.
Tell us about your store and we'll send a personalized 5-minute video showing exactly where you're losing buyers — and how to win them back.
Takes about 40 seconds. No call required.