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Convertica Studio

Selected work

Storefronts we designed and built, across supplements, fragrance, health, wellness and skincare.

All 35 projects
Vexivo Wellness supplements Pheromones Fragrance Stella Health Weight-loss platform Paleovalley Organic wellness The Body Shop Skincare Snaillia Natural skincare

Case studies

Four engagements, measured before and after. What changed, why it changed, and by how much.

All case studies
Pheromones — 84% conversion rate 1.3% → 2.4%, by 84% by rebuilding trust & product storytelling. Vexivo — +22% average order value $68 → $83, by 22% by improving product storytelling & purchase confidence. BLIV — +52% consultation requests 85 → 129 per month, by 52% by simplifying the patient acquisition journey. Vexivo — -28% bounce rate 58% → 42%, by 28% by turning a product catalog into a customer journey.

What we do

Diagnosis, design and development from one studio — so the recommendation and the build never disagree.

All five services
Shopify CRO Traffic without sales Shopify redesign A store that outgrew its theme Custom development Functionality no app does properly Mobile-first UX Mobile converting below desktop Ecommerce SEO Invisible collection pages LLM search optimisation Left out of AI answers

The audit library

147 real Shopify stores torn down page by page, scored, and shown beside the version we would build. Free to watch.

Browse all teardowns
Apparel & Fashion 38 teardowns Home & Living 19 teardowns Art & Handmade 16 teardowns Beauty & Personal Care 16 teardowns Jewelry & Accessories 11 teardowns Request your own Free, within 2–3 days

Shopify themes

Six conversion-first themes, each built for one industry’s buying journey. Zero required apps, $300, one licence.

Compare all six
APOTHEA Fragrance & Body Care Luminous Touch Beauty & Skincare CandlePlus Candles & Home Voyager Travel & Outdoor J Marquel Watches & Luxury District Bangle Jewelry & Accessories
Free CRO teardowns

See exactly what we'd change — before we change it.

Real Shopify stores, torn down page by page. Each audit puts the current store next to the version we'd build — homepage, product page, and collection.

148
Teardowns published
2,016
Issues found
2,440
Fixes suggested
60.9 hrs
Of recorded tape

Every teardown

16 teardowns
How to read a teardown

Three ways in, depending on your hurry.

  1. 01

    Two minutes — the scorecard

    Ten scored dimensions, each with one recommended action. It tells you where the store is losing money before you read a word of detail.

  2. 02

    Twelve minutes — the findings

    Every issue paired with its fix, why it matters, where we saw it, and what to expect afterwards. Filter to quick wins if you only want week one.

  3. 03

    Thirty minutes — the tape

    The full recording, screen by screen, in the order a real customer meets the store. Everything written down started here.

The full index

Every teardown, in one table.

The table follows the filters in the sidebar. Scores are out of fifty — five dimensions, ten points each, as recorded in the video.

Every free Shopify CRO audit published by Convertica Studio
Store Industry Watch Issues Fixes Score
JRStudio CRO Audit Original Art and Printed Gifts 27 min 12 17 16/50
Larry Coulson Photo CRO Audit Landscape & Wildlife Photo Prints 19 min 14 16 16/50
William J. Palm CRO Audit Original Paintings & Fine Art Prints 32 min 14 16 19/50
Relic & Reel CRO Audit Handmade Armor & Collectibles 27 min 12 15 19/50
Pam's Designz CRO Audit Personalised Gifts & Custom Apparel 22 min 16 22 20/50
Vinny's Silent Art CRO Audit Original Paintings & Wearable Art 13 min 14 18 18/50
JMD 3D CRO Audit 3D Printed Cruise Ducks & Collectibles 21 min 15 18 19/50
Josephine Crochet CRO Audit Crochet Kits & Hooks 16 min 16 17 23/50
Puebloprints CRO Audit Native American Fine Art Prints 19 min 16 19 19/50
Stitched Creations CRO Audit Handmade Baby & Gift Knitwear 18 min 16 20 22/50
Campbell Underwater Photography CRO Audit Underwater Fine Art Prints 10 min 14 16 24/50
Creations by Pamela V CRO Audit Personalized Handmade Gifts 16 min 16 18 20/50
One Hot Laser CRO Audit Handcrafted Layered Wall Art 21 min 12 14 22/50
Campbell Photogallery CRO Audit Underwater Fine Art Photography 11 min 10 11 26/50
Orthodox Handmade CRO Audit Handcrafted Orthodox Icons & Gifts 13 min 10 13 18/50
Dana's Uncommon Glass CRO Audit Hand-Painted Bags & Wearable Art 13 min 11 12 28/50
Showing 16 of 16
How an audit is run

Every teardown follows the same five passes.

01

Homepage & PDP review

Where attention leaks and buyers hesitate, section by section.

02

Mobile UX audit

70% of your traffic — judged on its own terms.

03

Trust & credibility check

The signals that make first-time buyers convert.

04

Collection & discovery

Filtering, merchandising and guidance from browse to buy.

05

Prioritized CRO roadmap

Ranked by impact vs. effort, ready to ship.

Quick answers

Everything people ask before requesting one.

Yes. Every teardown published here is free to watch in full, and a personalized audit of your own store costs nothing. Requests are reviewed and delivered within 2–3 business days, with no obligation and no call required.

A personalized video teardown of your store, a homepage and product page review, a mobile UX audit, a trust and credibility check, and a prioritized CRO roadmap ranked by impact versus effort.

Published teardowns run between 16 and 42 minutes, depending on the size of the store. A personalized audit recorded for your own store is a focused 5-minute video.

Shopify stores across apparel and fashion, pets and animals, beauty and personal care, health and wellness, food and drink, home and living, art and handmade, kids and family, outdoors and travel, books and media, tech and gaming, jewelry and accessories, and services and B2B.

Submit your store URL and your biggest concern through the free CRO audit form. It takes about 40 seconds and no call is required — the teardown arrives as a video.

Scores are out of fifty — five dimensions, ten points each, as recorded in the video. The scorecard tells you where the store is losing money before you read a word of detail.

Free CRO audit

See what's quietly costing you sales.

Tell us about your store and we'll send a personalized 5-minute video showing exactly where you're losing buyers — and how to win them back.

Get my free audit Book a discovery call

Takes about 40 seconds. No call required.

What's included
  • 5-minute video teardown
    A personalized walkthrough of your store, recorded by Eva.
  • Homepage & PDP review
    Where attention leaks and buyers hesitate.
  • Mobile UX audit
    70% of your traffic — judged on its own terms.
  • Trust & credibility check
    The signals that make first-time buyers convert.
  • Prioritized CRO roadmap
    Ranked by impact vs. effort, ready to ship.