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Convertica Studio
Free CRO teardowns

See exactly what we'd change — before we change it.

Real Shopify stores, torn down page by page. Each audit puts the current store next to the version we'd build — homepage, product page, and collection.

97
Teardowns published
1,333
Issues found
1,578
Fixes suggested
36.1 hrs
Of recorded tape

Every teardown

12 teardowns
How to read a teardown

Three ways in, depending on your hurry.

  1. 01

    Two minutes — the scorecard

    Ten scored dimensions, each with one recommended action. It tells you where the store is losing money before you read a word of detail.

  2. 02

    Twelve minutes — the findings

    Every issue paired with its fix, why it matters, where we saw it, and what to expect afterwards. Filter to quick wins if you only want week one.

  3. 03

    Thirty minutes — the tape

    The full recording, screen by screen, in the order a real customer meets the store. Everything written down started here.

The full index

Every teardown, in one table.

The table follows the filters in the sidebar. Scores are out of fifty — five dimensions, ten points each, as recorded in the video.

Every free Shopify CRO audit published by Convertica Studio
Store Industry Watch Issues Fixes Score
Pam's Designz CRO Audit Personalised Gifts & Custom Apparel 22 min 16 22 20/50
Vinny's Silent Art CRO Audit Original Paintings & Wearable Art 13 min 14 18 18/50
JMD 3D CRO Audit 3D Printed Cruise Ducks & Collectibles 21 min 15 18 19/50
Josephine Crochet CRO Audit Crochet Kits & Hooks 16 min 16 17 23/50
Puebloprints CRO Audit Native American Fine Art Prints 19 min 16 19 19/50
Stitched Creations CRO Audit Handmade Baby & Gift Knitwear 18 min 16 20 22/50
Campbell Underwater Photography CRO Audit Underwater Fine Art Prints 10 min 14 16 24/50
Creations by Pamela V CRO Audit Personalized Handmade Gifts 16 min 16 18 20/50
One Hot Laser CRO Audit Handcrafted Layered Wall Art 21 min 12 14 22/50
Campbell Photogallery CRO Audit Underwater Fine Art Photography 11 min 10 11 26/50
Orthodox Handmade CRO Audit Handcrafted Orthodox Icons & Gifts 13 min 10 13 18/50
Dana's Uncommon Glass CRO Audit Hand-Painted Bags & Wearable Art 13 min 11 12 28/50
Showing 12 of 12
How an audit is run

Every teardown follows the same five passes.

01

Homepage & PDP review

Where attention leaks and buyers hesitate, section by section.

02

Mobile UX audit

70% of your traffic — judged on its own terms.

03

Trust & credibility check

The signals that make first-time buyers convert.

04

Collection & discovery

Filtering, merchandising and guidance from browse to buy.

05

Prioritized CRO roadmap

Ranked by impact vs. effort, ready to ship.

Quick answers

Everything people ask before requesting one.

Yes. Every teardown published here is free to watch in full, and a personalized audit of your own store costs nothing. Requests are reviewed and delivered within 2–3 business days, with no obligation and no call required.

A personalized video teardown of your store, a homepage and product page review, a mobile UX audit, a trust and credibility check, and a prioritized CRO roadmap ranked by impact versus effort.

Published teardowns run between 16 and 42 minutes, depending on the size of the store. A personalized audit recorded for your own store is a focused 5-minute video.

Shopify stores across apparel and fashion, pets and animals, beauty and personal care, health and wellness, food and drink, home and living, art and handmade, kids and family, outdoors and travel, books and media, tech and gaming, jewelry and accessories, and services and B2B.

Submit your store URL and your biggest concern through the free CRO audit form. It takes about 40 seconds and no call is required — the teardown arrives as a video.

Scores are out of fifty — five dimensions, ten points each, as recorded in the video. The scorecard tells you where the store is losing money before you read a word of detail.

Free CRO audit

See what's quietly costing you sales.

Tell us about your store and we'll send a personalized 5-minute video showing exactly where you're losing buyers — and how to win them back.

Takes about 40 seconds. No call required.

What's included
  • 5-minute video teardown
    A personalized walkthrough of your store, recorded by Eva.
  • Homepage & PDP review
    Where attention leaks and buyers hesitate.
  • Mobile UX audit
    70% of your traffic — judged on its own terms.
  • Trust & credibility check
    The signals that make first-time buyers convert.
  • Prioritized CRO roadmap
    Ranked by impact vs. effort, ready to ship.