Embroidery Studio Plus CRO Audit
A 29 minute walkthrough of Embroidery Studio Plus, covering the home page, the collection grid, the personalization fields on the product page, and a redesign built around a guided buying journey.
Storefronts we designed and built, across supplements, fragrance, health, wellness and skincare.
All 35 projectsFour engagements, measured before and after. What changed, why it changed, and by how much.
All case studiesDiagnosis, design and development from one studio — so the recommendation and the build never disagree.
All five services97 real Shopify stores torn down page by page, scored, and shown beside the version we would build. Free to watch.
Browse all teardownsSix conversion-first themes, each built for one industry’s buying journey. Zero required apps, $300, one licence.
Compare all sixReal Shopify stores, torn down page by page. Each audit puts the current store next to the version we'd build — homepage, product page, and collection.
A 29 minute walkthrough of Embroidery Studio Plus, covering the home page, the collection grid, the personalization fields on the product page, and a redesign built around a guided buying journey.
A 32 minute teardown of Cozy Complete Home, a solid wood furniture store where the pieces are strong but the pages never help a visitor choose or justify the price.
A 22 minute CRO teardown of a candle warmer lamp store that sells well on Amazon but converts almost nobody on its own Shopify site, plus a full redesign concept.
A 25 minute teardown of ShopVerse, a general store spanning eight categories, covering the homepage, a collection page and a product page, plus a redesigned buying journey.
Teardown
30 min
A CRO audit of a Rhode Island souvenir and gift store focused on selling the memory, hero trust signals, guided collections, shipping transparency, product page reassurance, bundles, and gift readiness.
Teardown
32 min
A CRO audit of a scented candle store focused on brand identity, scent guidance, quiz funnels, collection storytelling, California Prop 65 handling, shipping transparency, subscriptions, and gifting.
Teardown
24 min
A CRO audit of a premium grill and kitchen equipment store focused on brand credibility, hero readability, audience funnels, lifestyle imagery, collection guidance, product page trust, and high-ticket reassurance.
Teardown
13 min
A CRO audit of a handmade gift basket brand focused on trust visibility, guided gift discovery, collection merchandising, product page clarity, shipping reassurance, personalization, and average order value growth.
Ten scored dimensions, each with one recommended action. It tells you where the store is losing money before you read a word of detail.
Every issue paired with its fix, why it matters, where we saw it, and what to expect afterwards. Filter to quick wins if you only want week one.
The full recording, screen by screen, in the order a real customer meets the store. Everything written down started here.
The table follows the filters in the sidebar. Scores are out of fifty — five dimensions, ten points each, as recorded in the video.
| Store | Industry | Watch | Issues | Fixes | Score |
|---|---|---|---|---|---|
| Embroidery Studio Plus CRO Audit | Monogrammed Home Linens | 29 min | 15 | 17 | 19/50 |
| Cozy Complete Home CRO Audit | Solid Wood Home Furniture | 32 min | 16 | 20 | 20/50 |
| Mighty T Shop & Save CRO Audit | Candle-Powered Home Warmers | 22 min | 16 | 18 | 15/50 |
| ShopVerse CRO Audit | General Merchandise Dropshipping | 25 min | 15 | 19 | 14/50 |
| The Wishful Fish CRO Audit | Rhode Island Souvenirs & Gifts | 30 min | 14 | 14 | 20/50 |
| Barrel & Iron Candle Co CRO Audit | Scented Candles | 32 min | 12 | 15 | 22/50 |
| Culinary Precisions CRO Audit | Grills & Kitchen Equipment | 24 min | 13 | 16 | 17/50 |
| Bisket Basket CRO Audit | Handmade Gift Baskets | 13 min | 11 | 12 | 23/50 |
| The Seasons of Me CRO Audit | Wellness Candles | 16 min | 9 | 12 | 25/50 |
Where attention leaks and buyers hesitate, section by section.
70% of your traffic — judged on its own terms.
The signals that make first-time buyers convert.
Filtering, merchandising and guidance from browse to buy.
Ranked by impact vs. effort, ready to ship.
Yes. Every teardown published here is free to watch in full, and a personalized audit of your own store costs nothing. Requests are reviewed and delivered within 2–3 business days, with no obligation and no call required.
A personalized video teardown of your store, a homepage and product page review, a mobile UX audit, a trust and credibility check, and a prioritized CRO roadmap ranked by impact versus effort.
Published teardowns run between 16 and 42 minutes, depending on the size of the store. A personalized audit recorded for your own store is a focused 5-minute video.
Shopify stores across apparel and fashion, pets and animals, beauty and personal care, health and wellness, food and drink, home and living, art and handmade, kids and family, outdoors and travel, books and media, tech and gaming, jewelry and accessories, and services and B2B.
Submit your store URL and your biggest concern through the free CRO audit form. It takes about 40 seconds and no call is required — the teardown arrives as a video.
Scores are out of fifty — five dimensions, ten points each, as recorded in the video. The scorecard tells you where the store is losing money before you read a word of detail.
Tell us about your store and we'll send a personalized 5-minute video showing exactly where you're losing buyers — and how to win them back.
Takes about 40 seconds. No call required.